Although we don’t like to talk about it much anymore, one can’t ignore the lasting influence of the 1980s. Its cultural impact reverberates even today, subtly shaping our tastes and preferences. And to be more specific, within the horological world, one can’t help but notice the indelible mark the decade left on the perception and popularity of two-tone Rolex watches. The era of big hair, shoulder pads, and power suits also saw the rise of a distinct aesthetic in luxury timepieces, an aesthetic heavily influenced by the burgeoning Wall Street culture. This influence, undeniably flashy, gave rise to the enduring popularity of the Rolex "Bluesy," a watch that continues to captivate collectors and enthusiasts alike. This article will delve into the history, allure, and various iterations of the Rolex Bluesy, exploring its enduring appeal and addressing some common concerns surrounding its ownership.
The "Bluesy," a colloquial term affectionately applied to the two-tone Rolex Submariner with a blue bezel and dial, is more than just a watch; it's a symbol. It represents a specific era of design and a particular taste profile, one that blends the rugged functionality of a professional diver's watch with the undeniable luxury of 18k gold accents. Its enduring appeal lies in this successful juxtaposition, a harmonious marriage of sport and sophistication that continues to resonate with watch aficionados.
The 1980s saw the rise of the "yuppie" culture, a demographic defined by its professional success and conspicuous consumption. The Rolex Submariner, already a symbol of rugged durability and precision, became a coveted accessory for this burgeoning class. The two-tone models, particularly the Bluesy, perfectly embodied this blend of professional achievement and ostentatious display. The gold accents, while adding to the price, served as a clear visual indicator of success, aligning perfectly with the aspirational values of the era. This association, while perhaps not universally embraced today, undeniably played a crucial role in establishing the Bluesy's iconic status.
The evolution of the Bluesy itself is a fascinating journey through Rolex’s history. Let's explore some of the key models:
Rolex Submariner Date 116613LB: This reference represents a significant milestone in the Bluesy lineage. Introduced in the late 2000s, the 116613LB offered a refined update to the classic design. The 40mm case size provided a comfortable fit for a wider range of wrists, and the updated movement offered improved accuracy and reliability. This model solidified the Bluesy's place as a modern classic, appealing to both seasoned collectors and new enthusiasts. The combination of the robust Oyster case, the scratch-resistant sapphire crystal, and the precise movement made it a desirable and reliable timepiece.
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